Teams are essential to building great enterprise web products. But teams are about more than just the experience and expertise of their members, especially when the unexpected happens — and it always does. This talk is about building and nurturing web teams that succeed again and again through a sense of shared ownership and purpose. Like all good principles, these are born out in everyday actions and habits. We’ll explore such details as how to create tasks that get done better than could have imagined, what to say to an angry client, when not to do things that you are really good at, who to blame when things go wrong.